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NIU
Enabling Novice Internet Users to use technology to get more out of their life
2021-2022
Scoping research
[Research Strategy]
Crafting research goals, methodology, research questions, planning a roster with a steady cadence, making a tracker and engaging the product team to share questions they would like to know from the users in advance.
Research execution
[On field / remote]
Literature reviews, Collaborating with vendor partners and field recruiters, screening participants, getting prototypes ready, onboarding moderators and translators, daily de-briefs with the team
Reporting from research
What stays back
Analysis from debrief docs, observations to insights based on evidence and recommendations to plan the next steps from the study.
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